Santa Cruz County is buzzing with unforgettable events! Here’s your quick guide to the top events happening over the next few weeks in one of California’s most vibrant coastal destinations. And for summer transportation ease and fun, take a ride on the Santa Cruzer – a convenient shuttle service connecting Downtown Santa Cruz to the beach and wharf area – or the Free Water Taxi at the Santa Cruz Harbor – a scenic ride traveling between the north and south side of the harbor. For a full list of events happening around Santa Cruz County, check our Events Page.
Shakespeare In The Park Now – September 19 Head to DeLavega Park to enjoy the full outdoor theatre experience! You can bring your own picnic basket and drinks to enjoy the picnic bluff area or check out concession options before you go! Why not grab some wine from the Santa Cruz mountains and a curated charcuterie box to make it a picnic and a play in the park?
Sequoias in the Park at Roaring Camp Fridays and Saturdays through September 24 This nighttime experience will bring you a magical and immersive perspective on the ancient forest at Roaring Camp. During the 0.8-mile loop walk, you will view 26 unique, lighted lanterns, hung approximately 50 feet above the ground. The lanterns were crafted by local artists including Anna Bobisuthi, Roaring Camp’s resident blacksmith, and Chris Butler, who also created the lighting design for Sequoias at Night. Kids under two enter for free. Roaring Camp’s food services and gift shop will be open. Get tickets here.
Santa Cruz Beach Train Weekends from August 8 – September 27 Departing from the Santa Cruz Mountains, travel through Henry Cowell Redwoods State Park, down the scenic San Lorenzo River Gorge, across a 1909 steel truss bridge, and through an 1875 tunnel before arriving at the Santa Cruz Beach Boardwalk. Reverse roundtrips departing from the beach in Santa Cruz to Roaring Camp and back may be purchased from the conductor on the train departing from Santa Cruz.
Free Thursday Beach BBQ Parties and Concerts at the Crow’s Nest Thursdays, August 27 and September 3 Every Thursday throughout the summer, enjoy a family-friendly party on the beach at no charge! There will be local bands and DJs performing on the outdoor stage, providing music for dancing and socializing. There will be BBQ food and drinks for purchase all in a beachside setting providing stunning views of the ocean and Walton Lighthouse. Parking is limited in the area, so consider enjoying a free water taxi ride from other parking areas!
Bargetto Winery: Music in the Courtyard Thursdays, August 27 and September 3 Head to Bargetto Winery’s creekside courtyard in Soquel on Thursday evenings for Live Music and Wine! There is no cover charge and wine by the glass and light snacks are available for purchase.
M. K. Art Gallery: Confluence Thursdays – Sundays, August 7 – September 13 “Confluence”: where separate currents meet. This beautiful exhibition pairs the work of Santa Cruz artists Susana Arias and Glenn Carter, on view August 7 through September 13 at M.K. Contemporary Art Gallery. “Confluence” is exhibited alongside of 25+ local and regional artists whose work we adore.
Santa Cruz: Wednesday Night Sailboat Races Every Wednesday through October Santa Cruz is known near and far for its surfing legacy, but there is another water sport that finds a niche on our coast, with a similarly devoted following. Sailboats dot the waves almost as frequently as surf boards here, benefiting from the tides and currents that make this beach town so special. So it is no surprise that the Santa Cruz Harbor and the Santa Cruz Yacht Club have become a nexus for the sailing community, with a calendar packed with activities and a weekly regatta, which brings out even the biggest land lover to admire the race every Wednesday.
Quail Hollow: Full Moon Hike August 27 @ 8:30 pm – 10:00 pm PDT Quail Hollow: Full Moon Hike Enjoy a quiet exploration of Quail Hollow Ranch, under the moonlight. On this guided hike on the lower trails, you can search for critters and meander through the forest. Bring flashlights and/or a headlamp (though you may try to hike without them), and some drinking water. Dress for the weather and wear good walking shoes.
Skypark: Food Truck Friday August 28 @ 5:00 pm – 8:00 pm Head to Skypark in Scotts Valley for the area’s largest food truck festival! Lots of excitement, more food vendors, the fabulous SVEF Beer & Wine Garden, amazing Live Music and face painting!
First Friday Santa Cruz Friday, September 4 @ 5:00 pm – 8:00 pm On the first Friday evening of every month, Santa Cruz galleries, shops, and cultural venues open their doors to showcase the works of Santa Cruz County artists. With a block party-like vibe, the multi-venue event provides an opportunity to discover local creative talent in a fun and festive setting. Many venues entice attendees with yummy cheese-and-wine-filled spreads, while others have food trucks joining in on the fun.
Luz del Valle Farm: U-Pick Apples Weekends from September 5 – October 31 Ticket price includes 1 pound of apples in addition to what you pick during your timed hour on the farm. Click the link in the orange button above to reserve your hour time slot. Apples are notorious for not reading travel itineraries. Please double check on what is ready to be picked before you go!
Sweet Water Farms: U-Pick Apples Weekends from September 5 – season closes Enjoy another season of: U-Pick Apples; Pumpkins; Beautiful Orchard Views; and Family Fun! Please double check on what is ready to be picked before you go!
Hwy 17 Studios: All-Star Food Fest September 5 @ 11:00 am – 5:00 pm Collective Santa Cruz and DoubleMeatPlease from Instagram are brining together some of the best restaurants, breweries, coffee shops, food trucks, pop ups, and local makers from all over Santa Cruz County. And they’re packing them in a BRAND NEW VENUE that’s 20,0000sq ft! Your favorite food spots/makers, and so many bangers you can’t wait to see! All in one spot. All for one day!
Santa Cruz Wharf: Live Concert Series September 8 @ 6:00 pm – 8:00 pm Welcome back to Tuesday Night Live at the Wharf Common’s stage! Every 2nd and 4th Tuesdays of the month, head to the Wharf for live music and additional shows from 6 to 8pm. Check out Wharf Business pop ups, or make a dinner reservation before the shows. Be sure to bring a chair or wear your dancing shoes!
43rd Annual Capitola Art & Wine Festival September 12 @ 10:00 am – September 13 @ 5:00 pm Stroll the festival with friends and family, sipping exceptional wines from Santa Cruz Mountain wineries while admiring the artistic talents of over 100 fine artists. Sway to live music and be inspired by local dance groups while taking in the ocean breeze and breathtaking view of the Monterey Bay. Feed your cravings with tantalizing cuisine from local food purveyors, and cruise through the Artisans Marketplace for locally handcrafted goods.
From watch parties with ocean views to lively fan fests, experience FIFA World Cup 26™ by the sea! Want to be in the know on all the World Cup action? Bookmark this page as your hub for all the fun in Santa Cruz County!
Location: Aloha Terrace 400 Beach St. Santa Cruz; Date: July 14 –15, 2026, 12:00 p.m. Experience the thrill of the semi-finals at the Boardwalk! Gather with family and friends to watch the match on a large LED screen overlooking the beach and find out who will advance to the finals. Then make a day of it with all the fun, food, and excitement the Boardwalk has to offer.
Location: Aloha Terrace 400 Beach St. SC ; Date: July 19, 2026, 12:00 p.m. Join us to find out what country takes the trophy home! Enjoy a family-friendly watch party with stunning beach views and celebrate the final match of the world soccer celebration.
Playstation 5 EA Sports FC26 2v2 Tournament
Locations, Dates & Times: See below Join us for the in-person FC26 tournament, where the top teams will clash for championship glory and prizes. Register by June 5.Click here to register
GRAND PRIZE: 1 PS5 per person for the winning Team. Playstation 5’s donated by the San Jose Earthquakes Foundation. GRAN PREMIO: 1 PS5 para cada compañero de equipo del equipo ganador. PlayStation 5 donadas por la Fundación de los San Jose Earthquakes.
Watch Party during tournament at all locations!
– Friday, June 12; Watsonville Youth Center. 30 Maple Ave. Wats; 11am – 9pm – Tuesday, June 16; Watsonville Public Library. 275 Main St. Wats; 11am – 7pm – Thursday June 25; Slice Project. 300 Main St. Wats; 1pm – 6pm – Thursday July 2; Slice Project. 300 Main St. Wats; 12pm – 6pm – Thursday July 9; Watsonville Youth Center. 30 Maple Ave. Wats; 12pm – 5pm – Saturday July 18; Watsonville Public Library. 275 Main St. Wats; 1pm – 4pm
Downtown Soccer Spot – Lupulo
Location: 233 Cathcart St. SC; Dates: June 11 – July 19, 2026 We’ll be showing every soccer tournament match live, so put on your jersey, grab your friends and family, and cheer on your team with a crowd that loves the game as much as you do. Check in for updates on match schedules, special events, drink and menu specials!
Family Friendly Sports Grill – Salty Otter Sports Grill
Location: 110 Walnut Ave. SC; Dates: June 11 – July 19, 2026
The Salty Otter Sports Grill is a family-friendly sports grill located in Downtown Santa Cruz. Bring the whole family to watch a game and play a game. Play billiards, pinball, arcade games, and board games while selecting from 30 drafts on tap, including local brews, staples, and local ciders. Mocktail/Cocktail menu. Dark n’ Stormy Burger. Soft Pretzel Tower. Chicken Bacon Ranch Sandwich. Vegan, Vegetarian, and Gluten Free options. There’s something for everyone at The Salty Otter!
The Premier Hub – The Mediterranean Sports Bar (The Med Bar)
Location: 265 Center Ave. Aptos; Dates: June 11 – July 19, 2026 Watch every soccer match at The Mediterranean Bar! Open daily at 8am with 6 TVs, surround sound, and a full bar. Enjoy $1 off all drafts during game time plus PREMIER SOCCER drink specials. Private viewing area available for groups.
Your Global Soccer Headquarters! – Woodstock’s Pizza
Location: 710 Front St. SC; Dates: June 11 – July 19, 2026 Big games. Big screens. Legendary pizza. Woodstock’s Pizza Santa Cruz is playing every World Cup match, with dozens of TVs, a giant 160″ Matrix TV, and game-day bar specials that make every goal taste a little sweeter. Join us! It’s going to be epic!
The Art of the Game – Museum of Art & History (MAH)
Location: 705 Front St. SC; Dates & Times: See below Cheer on your favorite team at a game watch at the Santa Cruz Museum of Art & History (MAH). We’ll have complimentary popcorn (to throw at the screen?) and an art activity for all ages.
– Monday, June 15 (Spain v Cape Verde: 9am – 11am). – Monday, June 22 (Argentina v Austria: 10am – 12pm). – Sunday, June 28 (Runners Up: 12pm – 2pm). – Sunday, July 5 (Winner Match 76: 1pm – 3pm). – Sunday, July 19 (Winner v Winner: 12pm – 2pm)
Past Events
Skills & Drills – Anna Jean Cummings Park
Location: 461 Old San Jose Road. Soquel; June 13, 2026; 1pm – 4pm Kick Off Santa Cruz – Skills & Drills Join in on our FREE Skills and Drills Clinic as we celebrate soccer, team spirit, and excitement leading into the 2026 global matches!
All ages and skill levels are invited to attend a free Skills & Drills Clinic with interactive soccer activities, including agility races, soccer tic-tac-toe, scrimmages, and more. Activities will be led by Central Coast FC and are designed to help sharpen and build soccer skills in a fun, community-focused environment. No registration is required, just show up and get moving!
Wacky Soccer Tournament – Skypark
Location: 361 Kings Village Rd. Scotts Valley; June 14, 2026; 11am – 3pm Kick Off Santa Cruz- Wacky Soccer Tournament Scotts Valley and Santa Cruz County Parks are partnering to bring a fun filled weekend celebrating the excitement and global spirit of World Cup Soccer!
Register your team for a multi-generational 5v5 Round Robin Wacky Tournament designed to bring youth and adults together for laughter, teamwork, and friendly competition. Each team will play four mini games in a round robin format —
What makes it WACKY? Every game comes with a fun twist to take a normal soccer tournament to a WACKY soccer tournament. Imagine giant soccer balls or playing while wearing swim googles. Winning this tournament is more than ending score but team creativity, sportsmanship, and team spirit matter just as much as goals scored!
Free Movies on the Beach – Main Beach SC Boardwalk
Location: 400 Beach St. SC – On Main Beach; Date: June 26, 2026, 9pm Kick back, relax, and keep the excitement rolling with a soccer‑themed movie right on the beach! Grab your friends, snag a spot in the sand, and get ready for a night of big goals, and Boardwalk style fun under the stars!
Free Movies on the Beach – Main Beach SC Boardwalk
Location: 400 Beach St. SC – On Main Beach; Date: June 26, 2026, 9pm Kick back, relax, and keep the excitement rolling with a soccer‑themed movie right on the beach! Grab your friends, snag a spot in the sand, and get ready for a night of big goals, and Boardwalk style fun under the stars!
The crowning jewel of California’s Central Coast, Santa Cruz County is Silicon Valley’s playground, where redwood forests meet sunny beaches along 29 miles of coastline. Whether you plan to travel to the Santa Cruz region by bus or by car, here is what you need to know:
Distance to Santa Cruz from:
Levi’s Stadium: 35 miles/56 km Downtown San Jose: 32 miles/51 km San Jose Mineta International Airport: 33 miles/53 km Oakland International Airport: 65 miles/105 km San Francisco International Airport: 66 miles/106 km Los Angeles International Airport: 348 miles/560 km Yosemite National Park: 186 miles/299 km Lake Tahoe: 263 miles/423 km
By Car:
The most direct way to travel to Santa Cruz from Silicon Valley is by car via Highway 17. This route will take you through the Santa Cruz Mountains into town.
If traveling northbound from southern California, take U.S. Route 101 or Interstate 5 and then travel westbound to California’s State Route 1.
Local bus service to and from Santa Cruz from San Jose’s Diridon Station, 65 Cahill Street is provided by the Highway 17 Express, seven days a week. Click here for schedule times.
With major crowds, traffic, street closures, and parking demand expected around Levi’s Stadium during FIFA World Cup matches, taking transit is a convenient and stress-free way to travel.
Riders can take METRO’s Highway 17 Express from Santa Cruz County to San Jose Diridon Station, then connect to rail service to Great America Station, located a short walk from Levi’s Stadium.
Key Trip Details:
Take the Highway 17 Express to San Jose Diridon Station
Connect to rail service to Great America Station
Walk from Great America Station to Levi’s Stadium
Highway 17 Express buses include Wi-Fi
Travel time from Santa Cruz County to San Jose Diridon is approximately 1 hour to 1 hour and 20 minutes, depending on traffic and road conditions
$7.00 exact cash or download Metro Splash Pass.
Where To Board The Highway 17 Express
The Highway 17 Express serves key Santa Cruz County locations with direct service to San Jose Diridon Station.
Boarding locations:
River Front Transit Center Area on Front Street in downtown Santa Cruz
Cavallaro Transit Center in Scotts Valley
Special late-night northbound service from Santa Cruz for FIFA matches will depart from River Front Transit Center at 11:30 PM and will not serve Scotts Valley.
Drops directly at San Jose Diridon Station
Amtrak is $5.00 to Levi’s Stadium and is purchasable at the Amtrak kiosk, Amtrak App or Amtrak.com website.
A 14-minute ride to Great America Station which is a 6-minute walk to Levi’s Stadium.
Includes a cafe and restroom on board the train.
Special Late-Night FIFA World Cup Service:
METRO is adding special late-night Highway 17 Express service for select evening FIFA World Cup matches at Levi’s Stadium to help riders return to Santa Cruz County after the games.
Special Service Dates:
Tuesday, June 16, 2026 – Added return trip from San Jose Diridon Station at 12:30 A.M. and 1:50 A.M.
Friday, June 19, 2026 – Added return trip from San Jose Diridon Station at 12:30 A.M.
Monday, June 22, 2026 – Added return trip from San Jose Diridon Station at 12:30 A.M.
The secret’s out! The fall season boasts some of the best weather of the year in Santa Cruz County, plus it’s chock-full of awesome events you don’t want to miss! From music, sea glass, and wine festivals to art and monarch butterfly tours, there is something for everyone this fall in Santa Cruz County. Take a look below for some of the best events happening this season:
Wednesday Night Sailboat Races Wednesdays through October 2026 Enjoy an incredible fall sunset! Harbor restaurants & the beach are great viewing areas to watch the sailboat races against the setting sun. Location: Santa Cruz Harbor, 135 5th Avenue, Santa Cruz
Elkhorn Slough: Free Tour of the Preserve Saturdays and Sundays; 10am & 11am; throughout the year Docent-led tours of the Elkhorn Slough Reserve are every Saturday AND Sunday, at 10 am and 11 am. Tours are on a first-come, first-serve basis – visitors may sign up at the Visitor Center front desk, or call ahead the morning of using the phone number below. The Docent will craft a walk that meets the groups needs and abilities.
Redwood Forest Steam Train Rides Trains depart daily; check the Roaring Camp website for times and tickets Travel over trestles, through towering redwood groves, and up a winding narrow-gauge grade to the summit of Bear Mountain as conductors narrate the history of Roaring Camp, the railroad, and the forest. (One hour roundtrip). Location: Roaring Camp Railroads, 5401 Graham Hill Road, Felton
Scotts Valley Farmer’s Market Saturdays through 3rd Saturdays through November Come and get your fill of fresh, healthy, locally grown fruits and vegetables, pasture-raised eggs and meats, and local and sustainably caught seafood. In addition, find ready-to-eat cuisine, baked goods, and a full coffee and espresso bar. Location: 219 Mt Hermon Rd, Scotts Valley
First Friday Art Tour Santa Cruz September 4, October 2, and November 6, 2026; 5pm – 8pm On the first Friday evening of every month, Santa Cruz galleries, shops, and cultural venues open their doors to showcase the works of Santa Cruz County artists. With a block party-like vibe, the multi-venue event provides an opportunity to discover local creative talent in a fun and festive setting. Many venues entice attendees with yummy cheese-and-wine-filled spreads, while others have food trucks joining in on the fun. Read our Guide to First Friday for tips on where to begin and more!
Cooper Street: Festival Brasileiro September 5, 2026 Head to Downtown Santa Cruz for a Brazilian Festival! Enjoy an afternoon filled with music, traditions, and community spirit—free admission! 1401-1407 Pacific Avenue, Santa Cruz
Hwy 17 Studios: All-Star Food Fest September 5, 2026 Collective Santa Cruz and DoubleMeatPlease from Instagram are brining together some of the best restaurants, breweries, coffee shops, food trucks, pop ups, and local makers from all over Santa Cruz County. 831 Almar Avenue, Santa Cruz
Sweet Water Farms: U-Pick Apples Weekends in September and October Enjoy U-Pick apples, pumpkins, beautiful orchard views and family fun! Apples are notorious for not reading travel itineraries. Please double check on what is ready to be picked before you go! 848 Buena Vista Drive, Watsonville
Luz del Valle Farm: U-Pick Apples Weekends in September and October You must purchase your 1-hour time slot online before you go. Your ticket price includes 1 pound of apples. Apples are notorious for not reading travel itineraries. Please double check on what is ready to be picked before you go! 1875 Hames Road, Aptos
Santa Cruz County Fair September 16 – 20, 2026 The show-stopping Santa Cruz County Fair returns September 16-20th for family fun, great entertainment, live shows, animal displays, carnival rides, and more! 2026 entertainment includes: Monster Trucks and Motocross; live music every night at the Amphitheater Stage, and nightly drone light shows! Location: Santa Cruz County Fairgrounds, 2601 E. Lake Avenue, Watsonville
41st Annual Capitola Art & Wine Festival September 12 – 13, 2026 Stroll the festival with friends and family, sipping exceptional wines from Santa Cruz Mountain wineries while admiring the artistic talents of over 100 fine artists. Sway to live music and be inspired by local dance groups while taking in the ocean breeze and breathtaking view of the Monterey Bay. Feed your cravings with tantalizing cuisine from local food purveyors, and cruise through the Artisans Marketplace for locally handcrafted goods. If that isn’t enough, Capitola Village is filled with restaurants for every taste and charming boutiques to satisfy a shopper’s dream. Art, wine, music, and gourmet cuisine in the enchanting beach-side setting of Capitola Village…summer’s last hurrah, and truly a weekend in paradise! Location: Capitola Village, Capitola
U-Pick Apples at Gizdich Ranch Weekends starting sometime in September until supplies run out. Call Gizdich before you go to verify. It’s finally time! If you have not had a Gizdich pie have you really visited Santa Cruz County? Bring some containers to collect your own apples or purchase some there. When everyone is ready for lunch, enjoy a picnic behind their sales barn, and let the young-at-heart keep playing. Location: 55 Peckham Road, Watsonville
34th Annual Aloha Outrigger Races September 19, 2026 The Pu Pu ‘O Hawaii Outrigger Club is ready to race! These short-course outrigger races are designed especially for the new or novice paddlers. Come out and support the racers as well as enjoy hula performances by Kūhai Hālau O Mehanakealohakalaua’eikapoli Pā ‘Ōlapa Kahiko. Location: Santa Cruz Wharf
Roaring Camp: Roarin’ The Redwoods Car Show September 20, 2026 Head to Roaring Camp Railroads to see a non-judged show of classic, muscle cars, hot rods truck and more from 1975 and older. Enjoy Roaring Camp’s western themed town, have a snack, or purchase a ride on the steam train! Local lunch vendors will be on site too! 5401 Graham Hill Road, Felton
Santa Cruz Beach Boardwalk: Fiesta en la Playa September 26, 2026 Go celebrate the vibrant traditions of the Latino community with mariachi, folklorico dancers, and a free beach concert. Enjoy Boardwalk rides and games plus fun food and beverage specials throughout the park. ¡Vamos a la playa! Location: 400 Beach Street, Santa Cruz
Santa Cruz Mountain Harvest Festival September 26, 2026 Head to the mountains above Santa Cruz to enjoy 4 live bands, beverage and food booths, local artisans, a bounce house, petting zoo, axe throwing, instructed line dancing, hay rides and more! It is free to enter the festival. A $15 wristband grants kids access to all the kids activities, and a $16 wristband gets adults a Harvest Festival glass and their first drink. Location: 13264 Middleton Ave., Boulder Creek
Glass Pumpkin Fest TBA Enjoy the annual Live Oak Glass Pumpkin Patch, in the beautiful heirloom garden of the Live Oak Grange! The pumpkin crew at Chris Johnson Glass has been working all summer long to create a bountiful harvest of beautiful hand-blown pumpkins and gourds in every size and color. Locally grown and locally blown in our Davenport glass studio! This is a family-friendly, dog-friendly, and inclusive event, open to all art lovers and pumpkin enthusiasts. No purchase required. Location: Live Oak Grange, Santa Cruz
Capitola Beach Festival September 26-27, 2026 Capitola’s Annual Beach Festival will have something for everyone to enjoy! The community event will include a 3-Miler Fun Run hosted by the Wharf to Wharf, a Horseshoe Tournament, the Lighted Nautical Parade, a Fishing Derby, a Sand Sculpture Contest, the Chalk Art Event, a Concert in Esplanade Park, Rowboat Races and more! Join in on the fun at this free, family-friendly event! Location: Capitola Village, Esplanade Park, Capitola
Santa Cruz Beach Boardwalk Oktoberfest September 12, 2026 Join us for our very first Oktoberfest by the beach—a festive 21+ celebration packed with live entertainment, dancing, games, great brews and wines, and delicious Bavarian bites. Slip into your lederhosen or dirndl for a chance to win best dressed prizes, and help us kick off this exciting new tradition! Location: Aloha Terrace at 400 Beach Street, Santa Cruz
Multicultural Fair October 3, 2026 Spend an afternoon wondering booths of cultural displays. Explore different cultures through their food, or admire the art, dances and music. Your group might decide to even join in a song and dance or two! Be sure not to miss the fashion show displaying traditional clothing of different cultures. Location: Skypark, 361 Kings Village Road, Scotts Valley
Downtown Santa Cruz Harvest Festival October 3, 2026 Enjoy a day filled with fun, food, and festivities under the crisp fall sky. This family-friendly event brings together a wide variety of local performers, artisans, food vendors, farm stands, classic carnival games and crafts. Location: Pacific Avenue Between Water and Locust Streets, Santa Cruz.
Downtown Santa Cruz: Porch Fest October 3, 2026 Santa Cruz Porchfest is a free, all-ages, one-day music event that turns downtown porches into stages. Wander the neighborhood, follow the sound, and discover your new favorite band on a neighbor’s front steps. 705 Front Street, Santa Cruz
Aptos Village Park: Gourmet Grazing on the Green October 3, 2026 Held at beautiful Aptos Village Park, Gourmet Grazing on the Green is a fabulous day of fine wine, craft beer, gourmet food and live music! Spend the afternoon sampling the delicious flavors from dozens of the finest local restaurants, wineries and breweries. 100 Aptos Creek Rd, Aptos
Open Studios Art Tour October 3-4, 10-11, 17-18, 2026 Open Studios is your opportunity to explore creativity in Santa Cruz County. For for over 35 years, their goal has been simple: connect artists with people who love art. For the first three weekends in October, artists from the redwoods to the bay open their studios so that friends, neighbors, and strangers from near and far can discover art in this stunning county. Location: October 3-4: Various Locations in North County; October 10-11: Various Locations in South County; October 17-18: All County
Monterey Bay Festival of Birds October 9-11, 2026 Mark the fall migration at one of the most beautiful places on the planet for the Monterey Bay Festival of Birds featuring field trips, workshops, family-fun activities, and keynote speakers. Activities are planned throughout the Monterey Bay area in the cities of Santa Cruz, Watsonville, Salinas, and Monterey. This year the theme is “A joyful celebration of the life and the death of birds”. Celebrate the birds we have now, while learning about declining populations and conservation efforts. This theme is to honor and give space for different cultures and the different ways we commemorate death. Check out the website linked below for updates as they arrive.
T-Birds on the Wharf October 10, 2026 Check out the Classic, Vintage and Retro Thunderbirds on display then stick around to enjoy fabulous shopping and/or grab a bite at one of the many fine local eateries with the best views in Santa Cruz! Location: Santa Cruz Wharf
Mission Plaza Park: Japanese Cultural Fair October 10, 2026 Enjoy Martial Arts, Japanese Food, Arts and Crafts, Kids Activities, Ikebana and Bonsai, Live Music and Dance. Free parking will be available at the Santa Cruz Government Center located in the designated parking area for the fair where you may access a free shuttle to the fair at the historical Mission Plaza. 103 Emmett Street, Santa Cruz
Open Farm Tours October 10-11, 2026 Get to know your farmers and get a behind-the-scenes look into our regions vibrant working agricultural landscapes at the Open Farm Tours! There are 15 participating farms this year and a variety of activities. Press apples for fresh juice at one farm, taste over 10 varieties of figs at another, and then head over to another farm to pick tomatoes. Touring farms is a fantastic outdoor family activity and fall is a great time to get out and explore! Location: Various Farms; see map for location information
Capitola Wharf: Monte Fireworks Extravaganza October 11, 2026 The 32nd annual Monte Foundation Fireworks Extravaganza is back! Finish off your beach town weekend with a grand finale over the restored Capitola Wharf. This show is free and fantastic! Capitola Wharf, Capitola
Santa Cruz Film Festival October 14-18, 2026 Explore narrative films, documentaries, animation, experimental work, environmental stories, student projects, locally produced films, and voices that challenge the familiar. Meet the filmmakers behind the screen, ask questions during live Q&As, and discover how an idea becomes a script, a production, and eventually a story shared with an audience. Various Santa Cruz Theaters
Wilder Ranch State Park: Harvest Festival October 17, 2026 Celebrate the fall at the Wilder Ranch State Park Harvest Festival! Enjoy living history demonstrations, crafts, games, live music, food and more! Taste history during the Heritage Apple Tasting hosted by the California Rare Fruit Growers Association! 1842 Coast Road, Santa Cruz
Welcome Back Monarchs Day! TBA Join Natural Bridges State Beach in welcoming the monarch butterflies back to the park, where they will spend the winter. Enjoy arts and crafts, active games for kids, live music by the 5Ms, hand-cranked “monarch” pumpkin-flavored ice cream, information booths on monarch butterflies and butterfly gardens, and more! Free event.
Pleasure Point Fall Sip and Stroll TBA Enjoy a fun-filled day of sipping and shopping in beautiful Pleasure Point. This in-person event is the perfect way to celebrate the fall season with friends and family. Don’t miss out on this fantastic opportunity to support local businesses. Grab your tickets now and get ready for a memorable experience Starting Location: 3811 Portola Drive, Santa Cruz
Self-Guided Monarch Butterfly Tours October – January Take a self-guided tour of the Monarch Grove at Natural Bridges State Beach. Monarchs tend to arrive at Natural Bridges in mid-October, have peak observation numbers in late-November and early-December, and migrate out of the area by mid to late-January, but sometimes into February. The Monarch Grove Trail is open for self-guided monarch tours during park hours (8am to sunset.) Parking is $10. Location: Natural Bridges State Beach, 2531 West Cliff Drive, Santa Cruz
Santa Cruz Mountains Passport Days October 17, 2026 The Santa Cruz Mountains Wine Passport is the ultimate way to explore the region’s award-winning wineries. This exclusive pass provides access to over 35+ participating wineries, each offering unique tasting experiences and unparalleled views of the surrounding mountains. With the Santa Cruz Mountains Wine Passport, you’ll be able to taste them all and discover the unique flavors and characteristics that make each winery so special. With your Passport in hand, you’ll be able to explore the stunning vineyards, enjoy a complimentary tasting flight at each winery, as well gain as access to exclusive events and promotions throughout the year. On Celebration Days Passport holders are welcomed into participating wineries throughout the Santa Cruz Mountains, each offering a unique winery experience from special flights and entertainment to food trucks and more – making them perfect days to explore the region. The Santa Cruz Mountains Wine Passport is available for purchase online or at any participating winery. Location: Various Wineries and Vineyards in the Santa Cruz Mountains
Chili Cook-Off at the Santa Cruz Beach Boardwalk October 24, 2026 Bring your appetite and join the fun as both professional and amateur chefs work their culinary magic and compete for the title of Best Chili! Location: Santa Cruz Beach Boardwalk, 400 Beach Street, Santa Cruz
Goat Hill Unique Antique and Artisan Fair November 13-14, 2026 It’s back! Goat Hill is a community event not to be missed. If you have a love for vintage ~ styling your home with old-style objects, wearing vintage jewelry & clothing, and collecting unique art and objects then this is somewhere you need to visit! With over 100 vendors, you can find gardens, rusty, French, farmhouses, industrial and more! Food & adult beverages sold onsite. Location: Santa Cruz County Fair, 2601 East Lake Avenue, Watsonville
Capitola Plein Air Festival November 2-8, 2026 Capitola Plein Air is back! This season, forty professional artists will arrive in Capitola to paint the town…literally! Artists set up their easels on the wharf, shore, and streets of beautiful Capitola, to paint live for four days. You’ll find hundreds of paintings on display, for sale, and entered into a competition on Sunday, November 9. You can take home a piece of Capitola culture, vote for your favorites for the People’s Choice Award, have a delicious meal from the food trucks, or get creative and make some art yourself. Location: Various locations in Capitola and the Capitola Village
California King Tides November 24-26, 2026 These naturally occurring and predictable events are when the highest and lowest tides hit our shores and create an even more dramatic coastline. At high tide, the powerful waves often crash against seawalls and extend beyond their usual natural borders. The extreme low tides expose tide pools rarely seen and allow miles of beach walking and extended exploration. Location: Whole County Shoreline
Giving Thanks Party November 6, 2026; 5pm-8pm Head to Downtown Boulder Creek to discover art and crafts for the season! Enjoy live music as you stroll and find tasty food and drink to purchase along the way! Location: Downtown Boulder Creek
Hot Rods at the Beach November 7, 2026 Check out hundreds of sweet hot rods, street rods, vintage, muscle, custom, and classic cars in the Boardwalk Parking Lot. Free admission! Location: Santa Cruz Beach Boardwalk, 400 Beach Street, Santa Cruz
Santa Cruz Sea Glass and Ocean Art Festival November 7-8, 2026 The Santa Cruz Sea Glass & Ocean Art Festival features genuine sea glass and artist-made creations while benefiting our local marine environment. This year the festival celebrates its 18th anniversary. Over 50 talented artists are bringing their boutique works to the Bay View room & Sunroom in the Historic Grove at the Santa Cruz Beach boardwalk. You’ll find one-of-a-kind pieces, from ceramics, soaps, sea salts, photography, fabric arts and stunning sea glass jewelry. There is plenty of parking, yummy food, views of the Monterey bay, a full bar and a community of ocean-enthusiasts excited to meet you! Location: The Grove, 400 Beach Street, Santa Cruz
Downtown Santa Cruz Fall Wine Walk November 15, 2026; 2pm – 5pm Presenting the Downtown Santa Cruz Fall Wine Walk 2026! Join us in the heart of the Central Coast to taste great wines from the Santa Cruz Mountains and beyond. Enjoy sipping while strolling through many favorite Downtown Santa Cruz shops. At Check-in, receive your glass and a map of the pouring locations, and enjoy an afternoon of tasting and discovering. Plan ahead for a dinner or movie to follow! Buy tickets here. Location: Downtown Santa Cruz; Registration Check-In at 121 Soquel Avenue (Oswald)
Capitola Village Sip and Stroll TBA Enjoy sipping local wines and beers while strolling through charming shops and boutiques in Capitola by the Sea. Your $55.20 admission includes a commemorative glass, 12 two-ounce pour tickets to be used as you shop and a map to locate which Village shops are hosting. Start Location: 420 Capitola Ave., Capitola
The quaint seaside village of Capitola began as a humble tent camp along the shore of the Monterey Bay. Camp Capitola, as it was known, welcomed its first guests in 1874 making it the first beach resort in California. A few years later, it premiered a magnificent wood-frame Victorian hotel — Hotel Capitola — that echoed grand contemporaries like the Hotel Del Coronado in San Diego and San Francisco’s original Cliff House. The hotel succumbed to fire in 1929, but the romance of the original beach resort still exists in the colorful, seaside shops and restaurants tucked into a hillside along Soquel Creek. Wandering the village and its bay front promenade — window shopping and snacking along the way — is a quintessential part of any Santa Cruz experience.
Photo by Keith Ormerod
PLAY
It’s all about the bustling scene at Capitola Beach and the bench-filled Esplanade Park that fronts it. Beachgoers perch themselves on a wide seawall lined with colorful tiles painted by community members and take in the panoramic beach scene. Get in the water for a swim, surf, boogie board session, or for some stand up paddle boarding on the Bay.
Photo by Marcus Trawick
Walk the newly renovated Capitola Wharf. Peer through binoculars at the gorgeous views of the Monterey Bay National Marine Sanctuary. Stop in Capitola Boat & Bait for boat rentals, along with tackle, bait, food, drinks, surf shirts, and unique gifts.
Palm trees, bright florals, beach bungalows, and murals are around every corner as you stroll through the Village buildings, sidewalks, and pathways.
Photo by Daniel Gorostieta
SHOP
During summer, Capitola Beach Company rolls out its rental trailer stocked with everything you need for a fun day at the beach including boogie boards, beach chairs, and sun umbrellas. Don’t miss their boutique down the street that’s filled with men’s and women’s beach apparel individually selected by owners Jill and Matt. Around the corner, Nubia Swimwear offers an exhaustive selection of stylish women’s swimwear from designers across the globe. With dozens of shops by the shore, Capitola Village has something special for everyone!
Find unique handmade treasures at the Craft Gallery. Owner Carin Hanna emphasizes that the products and pieces are “work produced in the U.S. and Canada.”
Cheers from the patio at Pete’s Fish House – Photo by Jenn Day
Photo and header photo by Liz Birnbaum, The Curated Feast
Stop by Trestles Restaurant and discover a new favorite. Established in 2021, Trestles Restaurant, takes its name from its location, being steps away from the iconic Capitola Trestle. Their commitment to using local, fresh, ingredients to create seasonal fare will have you coming back for more. Another Village treasure is Capitola Wine Bar. Wines from around the county and world, coupled with a great bites and an intimate atmosphere, Capitola Wine Bar is a great find.
Bird’s eye view of Shadowbrook Restaurant – Photo by Daniel Gorostieta
Two more absolute-favorites in the Capitola Village are a short walk from the oceanfront, but are definitely not-to-miss. Gayle’s Bakery & Rosticceria is a local and visitor favorite – delicious pastries, cookies, cakes, and top-notch breakfast, lunch, and dinner grab and go meals. Everything on the menu is worth a try, but you’re bound to find your own favorites that you’ll order again and again. And no Capitola visit is complete without a trip on the cable car – more specifically – Shadowbrook’s cable car! Shadowbrook is an experience in itself with its dreamy red trolley, lush landscape, and expansive riverfront restaurant – and we haven’t even mentioned the award winning food and drinks yet. A place for celebrations and memories, Shadowbrook’s menu, service and atmosphere will be the highlight of any Capitola Village visit.
Photo by Liz Birnbaum, The Curated Feast
STAY
An unmistakable part of the seaside landscape is the complex of colorful houses that line Capitola Beach. They were built as condominiums in 1925 and were intended to bring Venice’s charm to Capitola. The brown houses within the same complex now comprise the atmospheric Capitola Venetian Hotel. Snag a multi-bedroom room with kitchen and living area and be walking distance to everything! Another village favorite is the Capitola Hotel in the heart of the Capitola Village, just steps from the beach. This boutique hotel offers luxury rooms dressed in crisp white cotton linens and the most comfortable beds you’ve ever slept in.
Capitola Beach Suites mural – Photo by Daniel Gorostieta
Want to get a little higher up in the village? Capitola Beach Suites is still right in the village, but boasts jaw-dropping panoramic views and offers newly remodeled rooms, fully equipped kitchens, balconies, and a fantastic rooftop terrace. Plus, you can’t miss their iconic three-story high mermaid mural created by Manuel Cruz in 2017. Perched on the other side of the village, the Inn at Depot Hill is a great little B&B that offers guestrooms and suites decorated in the style of famous travel destinations. From the romance of Paris to the serenity of Kyoto, each guestroom boasts feather beds, luxury linens, and a crackling fireplace.
For more great hotels, motels, vacation rentals, and bed and breakfasts that are just a hop and a skip to the Capitola Village,check our Capitola destination page here.
Photo by Liz Birnbaum, The Curated Feast
HISTORY LESSON
Capitola has a fascinating history and even the most casual glimpse lends fun insight into America’s captivation with recreation and leisure. If you have an interest in the events and forces that shaped the local landscape, drop by the Capitola Historical Museum for a peek into the town’s rich history.
Have you spotted any of the ocean and environmental-themed public art that is now on display in Santa Cruz? Nineteen (and counting) ocean advocacy murals entitled Sea Walls: Artists for Oceans is the first of its kind in Santa Cruz and is made possible by the PangeaSeed Foundation – an organization who works to create meaningful environmental change for oceans through science, education, and ARTivism (SEA). The Sea Walls Santa Cruz Mural Map shows where the new murals are located and who the artist(s) are who created them – many of which are Santa Cruz County locals. Several other artists joined in on the project including folks from Oakland, San Francisco, Emeryville, Los Angeles, Portland, Reno, Hilo, Hawaii, Greensboro, South Carolina, and Vienna, Austria.
The project was directed by local muralist and activist Taylor Reinhold over the course of three years; he secured mural locations, recruited artists, and oversaw the production of the project from start to finish. In alignment with the sustainable mission of the project, environmentally-friendly non-toxic paint that absorbs carbon was used for the murals.
Take a look below for some of the amazing, beautiful, inspiring, and important murals created with the Sea Walls: Artists for Oceans project. Enjoy, and be sure to visit the murals in-person on your next tour around town.
Lauren YS (Los Angeles, CA) 2391 Mission St, Santa Cruz, CA 95060 – Dominos / Wall Facing Mission West Parking Lot
Mural Theme: Endangered kelp forests Artist Statement: “This mural addresses the declining health of the kelp forests off the coast of Northern California through anthropomorphization of the invasive purple sea urchin, the leopard shark, and the sunflower starfish, ecological signposts of the imbalanced ecosystem threatened by CO2 pollution and rising ocean temperatures. Drawing inspiration from the 80’s rich punk, skater, and surfer subcultures of Santa Cruz, this super-saturated trio of characters suggest the underlying struggle to counteract the adverse effects of global warming on the local kelp forests and welcomes the viewer to take part by consuming more invasive sea urchins, recycling, reducing their CO2 footprints and becoming further educated on the health of the local seascape.” – Lauren YS
Griffin One (Oakland, CA) 2335 Mission St, Santa Cruz, CA 95060 – Mission Liquors / Visible from You Do It Car Wash Mural Theme: Micro-plastics in the marine food chain Artist Statement: “Plastic pollution is overtaking and clogging up our ocean’s waters – and killing our ocean creatures all the way up the food chain. I designed and painted this piece to help create awareness about this issue. Many creatures in our oceans are eating and ingesting MicroPlastics, and sadly absorbing their chemicals, because these tiny, hazardous pieces of plastic are often mistaken for food, and are not digestible. This cycle eventually and inevitably circles back onto the land (from which it came), and also deeply affects creatures above sea level that rely on the Ocean as a source of food. These creatures include the Native Sea Birds, such as the Brown Pelican… as well as us humans. All of us creatures are neck-deep in this together!” – Griffin One
Jimbo Phillips (Santa Cruz, CA) 142 River St, Santa Cruz, CA 95060 – Lenz Arts / Wall Facing Parking Lot
Mural Theme: Plastic pollution Artist Statement: “The theme of my mural was plastic pollution, which is a huge concern to me, so I tried to convey the message in a fun colorful way, so people will enjoy the image and then absorb the message. The giant Squid is ridding the sea of plastic, and the surfer and seal are stoked and are supporting him because the ocean is important to everyone!” – Jimbo Phillips
Made Fresh Crew – Scotty Greathouse, Tyler Filkins, Evan Cusack, Erika Rosendale, Kyle Sanders, Joe Fenton, Casey Landaker, Joe Fitz, Maia Negre (Santa Cruz, CA) 204 Church St, Santa Cruz, CA 95060 – Birichino Winery
Mural Theme: Ocean stewardship, climate change, pollution, overfishing Artist Statement: “This group mural by the Made Fresh Crew Ground Ops Team came together at the end of the week after being inspired and driven by the amazing artists of Sea Walls Santa Cruz, PangeaSeed Foundation, and the community that came together to support this massive creative production. Collaboration is vital, and we must come together with our fellow creatures on this planet to foster sustainability if we are to survive. The darker, far side of the mural shows remnants of human waste, including stylized ropes, oil spills, and gassy gunk that has bleached the coral on one of the underwater reefs. As the mural continues, a story of hope is ignited as more life, animals, and movement swirl around an illuminated circle of marine beasts in a healthy ocean. We wish to inspire others to bring many hands together as we did, to continue telling this story of hope so that it can be the reality. Reading from left to right, instead of projecting the doom from the irresponsible habits we currently uphold as a society, we chose to change the narrative to manifest a brighter future.” – Made Fresh Crew
Jet Martinez (Oakland, CA) 601 Front St, Santa Cruz, CA 95060 – Front St Parking Garage / Botanic & Luxe Corner
Mural Theme: Plastic pollution impact on local marine mammals Artist Statement: “The theme of my mural is plastic pollution and its effect on sea creatures… in this case the iconic California sea lion. The idea with this piece was to create a design that was simple and elegant but that also told a story. In some of my work, I use patterns to illustrate the idea that everything in nature is connected. The large overall background blue water pattern is mimicked within the sea lions and kelp forms. The viewer should see a simple and playful composition of sea lions doing their graceful thing in the water. But as one steps closer or looks longer, other shapes start to appear: specifically garbage. Masks, water bottles, plastic bags, etc. I wanted to allude to the idea that as there is more and more trash all around, we are becoming desensitized to it, and it somewhat fades into the background. However, trash is so prevalent in our oceans, that it seems an inaccurate depiction to paint natural scenes and not include it. I want to challenge the viewer to see the garbage we are putting into the world, and to recognize that it is creating a tremendous disharmony in the natural order of things.” – Jet Martinez
JEKS ONE (Greensboro, NC) 601 Front St, Santa Cruz, CA 95060 – Frazier Lewis Lane / Soquel / Front St Parking Garage
Mural Theme: Overfishing & rising sea levels Artist Statement: “The figure represents the capitalist top 1% dining on the very last of the coho salmon due to decades of overfishing and choosing profits for now instead of sustainability for the future, neck-deep in rising seas due to the climate change that he chooses to deny and ignore. This is sadly the way we are headed without real change.” – JEKS ONE
Kai Kalukukui (Hilo, HI) 601 Front St, Santa Cruz, CA 95060 – Frazier Lewis Lane / Soquel / Front St Parking Garage
Mural Theme: Endangered kelp forests and Invasive species Artist Statement: “Help Da Kelp” is a representation of invasive purple sea urchins, eating a kelp forest to devastation. Seen on the bottom are abalone and a sea star, who are affected by the habitat loss caused by the urchins, as well as a few sea otters who are in the background probing for lunch. The kelp on the top can be viewed as the last stragglers, transforming into bubbles towards the right, as a nod to the amount of oxygen that will not be produced from these dying algae. The ramifications of global kelp deforestation are heavy, as the ocean is responsible for every other breath you take.” – Kai Kaulukukui
Ricky Watts (Oakland, CA) 601 Front St, Santa Cruz, CA 95060 – Frazier Lewis Lane / Soquel / Front St Parking Garage
Mural Theme: Rising sea levels and global warming Artist Statement: “It’s not a secret. Evidence of global warming is all around us. Living near the ocean, I see first hand the erosion of our bluffs, trash on our shores and frequent coastal flooding during high tide. It pains me to witness the careless neglect many have for our most precious resources. I created this work to help bring awareness and change to our way of life, because our current path is unsustainable. Our ocean levels are rising and sooner than later, our shores will begin to look very different. Let’s give future generations an even better, healthier planet so they can enjoy the same experiences we do.” – Ricky Watts
Abi Mustapha (Santa Cruz, CA) 435 Front St, Santa Cruz, CA 95060 – Sesame Korean Grill / Wall facing Cathcart St
Mural Theme: Coastal development and climate change Artist Statement: “My goal for this mural was to bring back a sense of connection between what we do on land and how it affects the ocean which in turn sustains our whole world. By making the whale the center of the piece with an oil refinery on its back I hope to convey the serious weight and stress that our land usage has on other beings we share this planet with. Even ones we don’t always feel the direct connection with. I wanted the reds of sunset and blues of the ocean to bring in our connection with land and sea in a vibrant eye-catching way that would make people passing look twice at what’s actually going on in the image. I want people to see beauty and feel a sense of responsibility.” – Abi Mustapha
David Rice (Portland, OR) METRO Bus parking Lot – Crazy Crab at 429 Front St.
Mural Theme: Shark Conservation Artist Statement: “For my mural I teamed up with Save Our Seas Foundation to bring awareness about the plight of sharks around the world. On average sharks are responsible for less than 10 human deaths a year, whereas humans kill over 100 million sharks every year. Sharks have been given an unwarranted stigma in our society as monsters that are out to get us, when in fact they are just like any other animal on our planet. My goal for this mural was to take the shark out of a dark, ominous marine setting and place it in surroundings that are more familiar to us such as the iconic California poppy flower. Removing the boundaries that separate us, I hope to show that we are all part of a larger ecosystem. Our success as a species depends on the well being of our oceans and healthy oceans need healthy shark populations.” – David Rice
Nychos (Vienna, Austria) 1010 Pacific Ave, Santa Cruz, CA – METRO Bus parking Lot – Pacific Apartments at 1010 Pacific Ave.
Mural Theme: Ocean Stewardship Nychos’ mural is a memento for women to embrace their change-making power as well as drive home how crucial it is to better protect and preserve the world’s marine environments. The customarily lighthearted, cheerful mermaid Ariel is filled with anger at the state of the world’s oceans. With issues ranging from coastal development, overfishing, pollution, and climate change, it is time that humanity wakes up to the reality of these challenges and stops pretending that everything will be okay. As a representation of Mother Ocean, she calls on us to become better stewards of the sea and fight for our planet’s life-support system.
Alexandra Underwood, Joey Rose (Emeryville, CA) 37 Municipal Wharf, Santa Cruz, CA 95060 – Santa Cruz Wharf near Gildas
Mural Theme: Endangered kelp forest Artist Statement: “Unfortunately, the effects of climate change can be seen here in the kelp forests off the coasts of Northern California. After disease took out a large population of the kelp forest’s natural defenders, the sunflower sea star, thousands of purple urchins have taken over. Fortunately, the small but mighty sea otters are fighting on the front lines of this issue! Protecting and providing healthy habits for all ocean critters has an immense effect throughout the ocean ecosystem.” – Alexandra Underwood & Joey Rose
Shane Jessup (Los Angeles, CA) 619 Soquel Ave, Santa Cruz, CA 95062 – York Framing / Wall Facing Soquel Ave.
Mural Theme: Human impact on the ocean environment (pollution, sea level rise, overfishing, and biodiversity loss) Artist Statement: “Ocean pollution, the rise of sea levels, overfishing, loss of species – all due to the actions and inactions of humans. The longer humans (represented by Pluto and his bident) continue to ignore these actions, the Ocean (represented by Poseidon and his trident) will continue to push back in an attempt at healing itself. A constant battle until we change our actions and begin to heal and restore instead of destroy and ignore.” – Shane Jessup
“From the Mountains to the Sea, Keep Our Waters Plastic Free”
Madeleine Tonzi (Oakland, CA) 619 Soquel Ave, Santa Cruz, CA 95062 – York Framing / Parking Lot Wall
Mural theme: Plastic pollution and coastal wetlands Artist Statement: “From the Mountains to the Sea, Keep Our Waters Plastic Free,” takes into consideration the impacts of plastic pollution, and highlights the interconnectedness of our waterways and how climate change and human actions are impacting those systems. In this piece, the viewer is led from the tops of the mountains, through the streams and rivers, into the wetlands, and out to the beaches and sea. It is a story of the earth’s symbiotic ecosystems, as well as the path in which plastic debris makes its way into the oceans, ultimately permeating every aspect of marine life. I chose to use bright pops of fluorescent red to symbolize the effects of climate change on the ocean and included mountains to draw the connection between landlocked places, coastal living, and aquatic life. Through my work, I want to convey a sense of beauty and calm, and appreciation for the environment, while also highlighting the challenges the ocean and its inhabitants face as a result of direct human action. It is my hope this will inspire people to consider the interconnectedness of all life on this planet and its fragility, and in turn, take action to remedy the damage we have done.” – Madeleine Tonzi
Caia Koopman (Santa Cruz, CA) 730 Soquel Ave, Santa Cruz, CA 95062 – Santa Cruz Movement / Parking Lot Wall
Mural Theme: Ocean Acidification Artist Statement: “Our oceans are facing so many hardships these days from human-caused climate change, plastic pollution, to massive overfishing, and much more, so it’s always an interesting challenge for me to pick a subject to focus on. My mural is titled “Let’s Solve the Dissolve” and is about ocean acidification and the fact that our oceans have become acidic enough to dissolve shells and kill coral. Our oceans have been absorbing nearly a third of all carbon emissions and 90% of excess atmospheric heat, in a sense saving us from the effects of catastrophic climate change so far, but there’s a limit to what they can do to help. Our excess CO2 + H2O = Carbonic Acid, so unless we want an ocean of acid we need to “Solve the Dissolve” together.” – Caia Koopman
Zoe Boston (Oakland, CA) 1827 Soquel Ave, Santa Cruz, CA 95062 – Community Printers / Back of parking lot visible from Soquel Ave.
Mural Theme: Endangered marine species and biodiversity loss Artist Statement: “Over the last three years, approximately 400 gray whales have died due to various circumstances that include but are not limited to lack of fish, pollution and toxins in the water, and sound waves that disturb the whales. In my piece, a guardian of the ocean breathes life and protection to the gray whales through bubbles, As the ocean also gives life to her, symbolizing our relationship and connection with water. Humans are about 75% water and can’t live without it so, as we take care of our own bodies we should also be taking care of our bodies of water and have respect and care for the creatures that live in it.” – Zoe Boston
Hannah Eddy (Reno, NV) 1827 Soquel Ave, Santa Cruz, CA 95062 – Community Printers / Alleyway Wall
Mural Theme: Ocean stewardship Artist Statement: “Protect What You Love is such a powerful statement that could truly lead to lasting change if we all embraced it. This mural celebrates the importance of finding a connection with nature in order to appreciate and preserve it. When we fall in love with activities (like surfing) that are so directly related to healthy oceans, breathable air, clean water, stable weather patterns, and a healthy snowpack we can’t help but think about what we can do to protect the environment. Through my art, I hope to encourage more people to get outside and experience the natural world in order to nurture our love for it and to help preserve it for future generations to enjoy.” – Hannah Eddy
Max Ehrman (San Francisco, CA) 1501 41st Ave N, Capitola, CA 95010 – Orange Theory
Mural Theme: Marine stewardship Artist Statement: “When you first observe the mural, you’ll notice a strong water line that divides the mural into three parts, night, day, and a fantasy water scene with sea life. This form is anchored and balanced by the moon and cosmos on one side, with the sun on the opposite side. Like all things in nature, there is a balance. The sun and moon represent a balance between night and day, alpha/omega/ yin/yang male/female. These energies control our known environment, and if one is out of balance, the earth will change and suffer. The tidal water line rushes to the top, thus bifurcating the image into two distinct images. This rising waterline represents the rising tidal changes around our coastal cities around the world. I was born and raised in South Florida, and my family comes from Cuba; I’ve watched our coasts erode away due to the rising tides due to climate change and warming. I used to go diving with my parents in Key West every summer, and I have vivid memories of the vibrant corals and aquatic life.” – Max Ehrman
“Ghost in the Forest” Plastic Pollution and Kelp Deforestation by Commercial fishing
Gats 3621 Soquel Dr, Soquel, CA 95073 – Airtight Vinyl Siding & Window side wall facing Treehouse back parking lot
Mural Theme: Plastic pollution and overfishing Artist Statement: “Ghosts in the Forest” is in reference to the massive amount of Ghost Gear abandoned in the ocean and kelp deforestation by commercial fishing. Fishing nets make up about 10% of the overall plastic pollution in the ocean and about 46 percent of the floating plastic in the Great Pacific Garbage Patch. Bottom Trawling devastates ecosystems by scraping the ocean floor with giant nets. Not only do these kill dolphins, sea turtles, protected fish, and many other species but it also has a similar effect on the environment as clear-cutting a forest on land. Estimates suggest that seaweeds take nearly 200 million tons of CO2 out of the atmosphere every year.” – Gats
More About the Project
September 2021, PangeaSeed Foundation’s global Sea Walls: Artists for Oceans program created 19 ocean conservation-themed murals in Santa Cruz. Completed in a week with over 25 artists from a mix of Santa Cruz, California, and across the country. The large-scale artworks speak to locally relevant, pressing marine environmental issues such as plastic pollution, ocean acidification, warming seas, local biodiversity loss, environmental justice, and more. The mission is to empower individuals and communities to create meaningful environmental change for the oceans by raising public awareness of critical environmental issues through SCIENCE, EDUCATION, and ARTIVISM (S.E.A.) The project was produced by the Made Fresh Crew and is supported by the City of Santa Cruz Department of Economic Development, Lost Coast Plant Therapy, and the Save Our Seas Foundation, amongst others. PangeaSeed’s local partner, Made Fresh Crew, is a collective of Santa Cruz artists who collaborate on art projects locally & internationally. From their 500ft long ocean sustainability Mission Street mural to numerous large-scale community projects, Made Fresh Crew drawsinspiration from street art, education, and activism.
Made Fresh Crew (Local Artists and Operations Crew)
Taylor Reinhold Scotty Greathouse Tyler Filkins Evan Cusack Erika Rosendale Kyle Sanders Joe Fenton Casey Landaker Joe Fitz
Sponsors
City of Santa Cruz Department of Economic Development Lost Coast Plant Therapy Save Our Seas Foundation A Tool Shed South Swell Ventures (Bud Colligan) Patagonia Smog Armor Montana Tannery Arts Center Treehouse Aqua Breeze Inn Community Printers Monterey Bay Eco-Tours Liquid Death
1. Do I need a permit for a wedding ceremony on the beach?
Reservations and permits are required for 2 – 6,000 guests. The permit fees run $345.00 – $4,485.00 per day. For information regarding special event reservations on the beach, you will need to contact the bureau accountable, it will either be State, County or City operated. Rules and regulations change depending on location.
A beach wedding isn’t exactly private. If you really want to avoid the droves of summer bodies, consider an off-season wedding. Off-season in Santa Cruz is Late October – Mid March. Booking during these months will also give your guests some relief with the costs of accommodations.
3. What if my wedding is super small? Do I still need a permit or reservation?
Yes, a permit is required even if it is an elopement. Also, best practice to check if any significant events are going on the same day or if other parties have reserved the space. The beaches are public, and a lot of daily events go on such as Junior Lifeguards, surf camps & corporate parties to name a few.
4. Will liability insurance be required?
Some locations ask you to get liability insurance naming the city/county as an additional insured.
5. Can I have my wedding reception or a large party on the beach?
Yes, permits are required. Please note that many State Beaches do not allow amplified sound; call (831) 335-6318 for details.
6. May I serve alcohol or champagne on the beach?
For the safety of all beachgoers, and to protect the Monterey Bay National Marine Sanctuary, glass and alcohol are not permitted on any Santa Cruz County beaches.
7. What about a beach bonfire?
Beach Bonfires are authorized on select beaches that already have approved fire rings. Seascape, Seabright, Twin Lakes, New Brighton, Sunset, Manresa, and Rio del Mar Beaches all allow beach fires on a first come, first serve basis. In all cases, beach fires are to be extinguished by 10 pm. Visit www.thatsmypark.org for details or call (831) 335-3455.
8. Are the beaches accessible to persons with disabilities?
There is a Beach Wheelchair Program making beach wheelchairs available at many Santa Cruz County beaches. To Rent a Beach Wheelchair, call 831-459-7210. Please find more information here.
9. Are there any dates that are off-limits?
Many beaches don’t allow weddings on holidays, like the July 4th weekend.
10. Can the site we plan to use be cordoned off?
Beach weddings are pretty open to public viewing, so roping off an area might give you at least the illusion of privacy and possibly keep out any wedding crashers.
11. Can my caterer bring in food?
Caterers are allowed with Special Event Permit, but keep in mind that kitchen or prep space could be tricky. Make sure you speak with your caterer about the logistics ahead of time.
12. Is live music allowed?
Most Santa Cruz beaches don’t allow amplified live music, but may allow some background music played via speakers.
13. Is there a curfew?
10PM for all beaches in Santa Cruz. Be sure to leave a cushion of time to gather your belongings and clean up all of your trash before the beach closes.
14. What’s not allowed at Santa Cruz Beaches?
Glass
Alcohol and Smoking
Dogs and other Pets are prohibited unless otherwise noted
Fireworks (including sparklers)
Camping
Wildlife is best left alone and unfed
Propane and Butane barbecues are allowed if they have stable legs that can be raised six inches off the ground and the gas cylinder is not exceeding 20 pounds
As of 2016, coal-burning barbecues are not permitted
Please clean up after yourself so that others may enjoy the beauty of these beaches.
2. What is the best time of year to hold a wedding in Santa Cruz County?
Santa Cruz weather is mild, with summer temperatures in the mid-70s and winter temperatures in the mid-50s. The sun shines 300 days a year and the humidity is low for a coastal city. Most rainfall occurs between November and April. However, we experience beautiful weather during these months as well. We have occasional fog due to changing Pacific currents, which tends to burn off by late morning.
3. How do I obtain a marriage license in Santa Cruz County?
The Santa Cruz County Clerk’s Office can provide information and requirements for Santa Cruz County marriage licenses. Give them a call at (831) 454-2060.
4. How much does a wedding cost?
Weddings will vary in cost depending on the decisions you make about your event. There’s no one size fits all cost. If you’d like pricing information, it is helpful to vendors for you to have key variables determined: date, number of people, desired type of venue, and any important details for what you most want. If you’d like to receive a Wedding Packet, Visit Santa Cruz County can help out – just complete this form.
5. Do I need a wedding planner?
A wedding planner is not required, but can help you make the most of your big day, particularly when planning a destination or large event. Many wedding venue hotels and resorts will have a coordinator for the day of and leading up to your wedding. When considering hiring a planner, some questions you may want to ask yourself are: Am I planning from out of town? Is my venue a public park or beach? Do I have more than 30 guests? Will I need to coordinate transportation between venues? Do I have so many ideas for my wedding and am finding it hard to keep track? Answering “yes” to many of these questions may indicate a wedding planner is right for you. Wedding coordinators can also recommend ways to make your wedding more cost effective and sustainable!
6. Where can my guests stay?
Santa Cruz County offers a variety of hotels and resorts for all kinds of budgets. For any wedding, but particularly those during the summer season, it is recommended to hold a block of rooms in advance to ensure your guests have ease of finding accommodations. Our website offers a variety of lodging properties from beachside to mountain settings; take a look at our lodging listings here! Also, consider the off-season (October through May) for better availability and rooming specials for groups!
7. Where can I find information about other vendors?
Caterers, photographers, bakeries, ministers and more may be found on our wedding services list. Another resource for wedding venues and services is Monterey Bay Wedding Event Professionals (MBWEP).
8. Are there shuttles in Santa Cruz?
There is a seasonal trolley in Santa Cruz between downtown and the beach – please refer to the Santa Cruz Trolley website for details. There are private shuttles available for hire. Please see our Transportation Information page.
9. What if my questions aren’t answered here?
We have a variety of resources to help you on our website. You can also request a wedding packet containing the Official Santa Cruz County Traveler’s Guide and wedding venues and services brochures. If your questions aren’t answered here or on the Beach Wedding FAQs, please contact us at (831) 425-1234
At
Visit Santa Cruz County, one of our most frequently asked questions is how to
have a wedding at the beach. To some, there’s no more perfect or memorable
place to tie the knot, but how does one pull it off and what are some tips to
make sure it all works out? Here are some reminders of important things to
consider when planning your beach wedding:
Carefully Select the Beach
In
order to make sure the wedding of your dreams translates to reality, take some
care in picking the right beach for the atmosphere you envision. It seems
straightforward, but make time to think about the season, day of the week,
and time of day. For example, if you desire a serene affair, you’ll
want to avoid highly trafficked beaches during summer weekends. Think
about accessibility for you and your guests… are there stairs or trails to get
to the beach? How far of a walk through sand will it be to get to the site? Can
all my guests get there comfortably? Are there enough parking spots and
restroom facilities? Lastly, be flexible about the exact location…
the sand moves and shapes with the tides, presenting a different landscape at
different times of year.
There is a Beach Wheelchair Program making beach wheelchairs available at many Santa Cruz County beaches. To Rent a Beach Wheelchair, call 831-459-7210. Please find more information here.
Permit and Reservation Information
Most Santa Cruz County beaches are public and protected, as these beaches are along the Monterey Bay National Marine Sanctuary. The beaches are used and loved by the local community, so you’ll want to reach out to the organization managing the beach to ensure your event is not overlapping with other happenings. Depending on which beach and how many guests you expect, this could be as simple as making a reservation with the City, County, or State Parks. The reservation process may involve fees, applications, and restrictions. For information regarding special event reservations on the beach, you will need to contact the bureau accountable, it will either be State, County or City operated. Rules and regulations change depending on location.
Since
most of the beaches are protected by State Parks, there are certain rules to
uphold that keep Santa Cruz County beaches healthy and safe for people
and wildlife. Alcohol, glass containers, fires or flame of any kind, and
amplified sound are not permitted at many beaches. You’ll want to be informed
of the specific rules for your beach of interest when making plans for your
special day. Also think about your setup – on most beaches, everything
must be hand-carried. Vehicles are not permitted on State or City
Beaches.
Choose Time of Day Wisely
Are you
sensitive to bright sunlight? Do you loathe the idea of your wedding
photos featuring you and your loved ones squinting or hidden behind sunglasses?
Try a morning wedding when the light is less harsh and follow up with a lovely
brunch reception. Alternately, a sunset ceremony with an evening celebration
can help you avoid harsh mid-day rays. Be sure to use sunscreen all times of
day to prevent having a sunburn while on your honeymoon.
Put Thought into the Comfort of You (and Your Guests’) Attire
Ascending
down an aisle of sand takes a knack to do elegantly. A constricting or
heavy dress can make this special moment awkward or uncomfortable. Also,
consider the train of your dress. A strapless gown shouldn’t have a
heavy or long train that will create drag, or you’ll be constantly
re-hoisting and adjusting. If you have a bustle, make sure you do a test run
with whoever will be fastening it that day, to ensure it’ll be a quick and
fuss-free process. Also, stilettos are pretty much out of the question for a
beach ceremony… but, by all means, break them out for the dance floor
later! Get some cute slides to slip off before going barefoot in the
sand. Be sure to provide guidelines for your guests about
expected attire for your special day. If you have a wedding website, this
would be great information to include!
You’re Subject to the Elements
This
may seem to be a minor issue, but even the most casual of affairs can be
thwarted by the surprise of inclement weather. The California Coast has a
temperate climate, with comfortable temperatures year-round. That
said, being in close proximity to the ocean allows an element of
unpredictability. Humidity and wind can make it feel colder or hotter than
it really is. Wind in particular, can make eyes water and blow sand onto the
skin. Be ready for anything and ensure your makeup and hair are low
maintenance or set with strong hold products. It’s also a good idea to
have your maid of honor (or other appointee) keep an
arsenal of beauty essentials in your Beach Wedding Survival Kit, see our
recommended list below!
In addition to tissues, you may want to have some handy-wipes to recover from whatever the local wildlife may, ahem, drop onto you or your guests. Hey, it can happen!
Your Beach Wedding Survival Kit
You
don’t need to drag a bursting duffel bag to the ceremony and reception in order
to be prepared! Travel pack size is best for most items and you should be able
to fit these into a mid-size purse or bag. Keep the bag sleek and coordinated,
and preferably with compartments and a zipper or snap closure (not an open tote
bag that items can spill out of.
Here’s
what you’ll need to be pretty much unstoppable and amazing for your beach
wedding:
Tissues
Q-tips
Handy-wipes/makeup
remover wipes
Your
makeup essentials (gloss, liner, mascara, makeup sponge, blotting papers)
Hair
essentials (bobby pins, hairspray)
Toothpicks,
floss, mints, and/or water-less mini toothbrush
Dish
towels (for cleaning up sandy feet before you slip into those stilettos)
MOST
IMPORTANTLY – your smiling, happy self!
On the Big Day, Scout Your Spot Early
Send
out some helpers to make sure your ceremony space is clear from any debris,
kelp, or otherwise undesirable items. While you likely won’t be able to rope
off your area, the presence of your caring scouts and set up will set the tone
for other beach-goers to respect the space and commencement of such a special
occasion.
Have a Good Attitude
You probably picked the beach for your wedding because of the carefree vibes and warm memories you have of the location. Don’t let wedding stress overcome this joyful feeling! With a little preparedness and the right tools, you’ll be ready to roll with anything mother nature throws at you and enjoy your special day! Sometimes the unexpected things can become the most memorable. Cheers!
MORE FAQs
1. Are there any dates that are off-limits?
Many beaches don’t allow weddings on holidays, like the July 4th weekend.
2. Can the site we plan to use be cordoned off?
Beach weddings are pretty open to public viewing, so roping off an area might give you at least the illusion of privacy and possibly keep out any wedding crashers.
3. Can my caterer bring in food?
Caterers are allowed with Special Event Permit, but keep in mind that kitchen or prep space could be tricky. Make sure you speak with your caterer about the logistics ahead of time.
4. Is live music allowed?
Most Santa Cruz beaches don’t allow amplified live music, but may allow some background music played via speakers.
5. Will liability insurance be required?
Some locations ask you to get liability insurance naming the city/county as an additional insured.
6. Can I have my wedding reception or a large party on the beach?
Yes, permits are required. Please note that many State Beaches do not allow amplified sound; call (831) 335-6318 for details.
Whether you have the luxury of a few nights or just 24 hours of do-not-disturb, these favorite places top the list for a romantic getaway in Santa Cruz.
SEASCAPE BEACH RESORT
Dramatic views of Monterey Bay, the sound of crashing waves, and miles of sandy beach are the backdrop for romance at Seascape Beach Resort in Aptos. The condo-style accommodations provide the essentials for private beachside living, yet room service and in-suite massages are just a phone call away. For couples who enjoy cozying up to a fire, grab Seascape’s bonfire-to-go kit and stoke your own flames on the beach below. This spot is so romanic, many people choose it for their wedding location!
SANTA CRUZ DREAM INN
Overlooking the Santa Cruz Beach Boardwalk and one of the top surfing beaches on the California coast, Santa Cruz Dream Inn adds an air of flirty fun to romantic getaways. The retro-chic property, offers romance packages, a swanky restaurant and full bar, ocean view hot tub, heated pool, and free use of beach cruisers to pedal scenic West Cliff Drive.
INN AT DEPOT HILL
Inn at Depot Hill is a favorite among locals and out-of-towners celebrating everything from honeymoons and anniversaries to an overdue weekend away. With rooms named for far-away destinations like Paris, Cote d’Azur and Valencia, the inn transports beyond its Capitola Village location. Accommodations are tastefully appointed for romance with many of the rooms featuring a gas fireplace, deep soaking tub for two, and a private patio.
Many state parks in Santa Cruz County feature redwood-covered mountains and miles of winding trails through forested lands, while others follow along rugged, windswept beaches of the Pacific Coast. The vast preserves of open spaces in Santa Cruz County are a tribute to conservation efforts that began over a century ago. Today, Santa Cruz County has an extraordinary number of state parks – 14 in all – and each offers a unique experience for visitors.
LOOK FOR
A park that winds through majestic redwoods, historic farmlands, and rugged coastline is Wilder Ranch State Park.
The unusual sandstone outcroppings at Castle Rock State Park, perfect for rock climbing.
The wheelchair and stroller-accessible Redwood Grove Trail at Henry Cowell Redwoods State Park which circles around the park’s oldest and largest trees.
The 100-year old avocado tree which stands just outside the last remaining original building of the Santa Cruz Mission. Built in 1791, it was the 12th Franciscan mission in California.
The remnants of an old sawmill, and the epicenter of the devastating 1989 Loma Prieta earthquake in the dense redwoods of Aptos’ Forest of Nisene Marks State Park.
Mountainous sand dunes, up to 200 feet high built up in front of a coastal bluff at Sunset and Palm State Beaches.
DID YOU KNOW?
The first campaign to save the redwoods succeeded in establishing Big Basin Redwoods State Park in 1902, California’s oldest state park. The historic park was heavily damaged in the 2020 CZU August Lightning Complex Fires but is open to visitors and serves as a living testimony to the resilience of the redwood trees.
Rancho Del Oso State Park is home to the Theodore J. Hoover Natural Preserve, a rare coastal freshwater marsh that shelters many endangered species.
The “Cement Ship” at Seacliff State Beach in Aptos is an experimental vessel constructed of concrete. The S.S. Palo Alto made just one voyage in 1919 before permanently docking at the former pier (which has since collapsed).
The newly restored historic Meder farmhouse at Wilder Ranch State Park a mile north of Santa Cruz is a hands-on living history museum where visitors can experience the details of daily life on a turn-of-the-century dairy farm.
The eucalyptus grove at Natural Bridges State Park provides a habitat for up to 150,000 monarch butterflies which migrate up to 2,000 miles to the park to hibernate during winter. Natural Bridges is California’s only state park butterfly preserve.
BEST OF THE BEST
For campers, New Brighton, Manresa Uplands and Sunset state beaches provide camping on bluffs above the water or inland among the pines. At Seacliff, campers nestled in their RVs are lulled to sleep by rhythmic waves right on the beach.
For picnics, large groups love it at New Brighton, Seacliff and Sunset. Barbecue grills and picnic tables for smaller groups line the long stretch of sand at Seacliff State Beach.
Want s’mores? The beaches of Seabright, Twin Lakes, Rio Del Mar, Manresa and Sunset have fire rings for building campfires and toasting these tasty treats, creating an idyllic setting for watching the sunset.
Santa Cruz is undoubtedly the quintessential California beach town, awakening nostalgic memories of summers past and inspiring a new generation. But while Santa Cruz is the classic spot to dig your toes into the warm sand and soak up the sun, the fun only begins at the beach.
MUST SEE
Santa Cruz Beach Boardwalk. The legendary Boardwalk features the Giant Dipper, a vintage wooden roller coaster that has thrilled visitors for over 100 years. Seventy-three hand-carved horses prance proudly around the famous Looff Carousel, built in 1911.
Seymour Marine Discovery Center at Long Marine Lab. This renowned research facility, affiliated with UC Santa Cruz, features aquariums and marine exhibits. Ms. Blue, one of the world’s largest blue whale skeletons rests adjacent to the facility.
Santa Cruz Wharf. The Santa Cruz Municipal Wharf officially opened on December 5, 1914. Stretching out a half-mile into the waters of the Monterey Bay, the wharf is lined with shops and restaurants.
Santa Cruz Surfing Museum. Housed inside the Mark Abbott Memorial Lighthouse, this diminutive museum chronicles over 120 years of surfing history in Santa Cruz. Just outside sits a plaque donated by the descendants of Hawaiian royalty who brought surfing to the mainland.
University of California at Santa Cruz. Sitting atop a sprawling hillside, the University’s performance halls, galleries, arboretum, and trails are all open to visitors.
Downtown Santa Cruz. Anchored by a clock tower, this lively town center features pedestrian-friendly, tree-lined streets populated with boutiques, art galleries, and sidewalk performers. A vibrant weekly downtown farmer’s market and a monthly antique street fair add to its charm.
SANTA CRUZ TOP FIVE
In the fall, bring your binoculars to Natural Bridges State Beach, when thousands of monarchs spend their winters in a protected eucalyptus grove.
Take in one of the best views in town on a bluff overlooking Downtown Santa Cruz where the last original building of the Santa Cruz Mission stands.
Explore West Cliff Drive, a scenic three-mile path between Natural Bridges State Beach and the Santa Cruz Wharf.
Public murals and artwork accentuate downtown’s cosmopolitan flavor, including the bronze sculpture of musician Tom Jefferson Scribner playing the musical saw, which greets visitors on Pacific Avenue.