Visit Santa Cruz: Marketing & Promotional Programs - page 3

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CHECK US OUT ON
SOCIAL MEDIA
Public Relations & Media............................... 4
Online Marketing............................................. 6
International Travel Trade .............................. 8
Conference & Group Marketing ...................10
Cooperative Marketing ................................. 12
Visitor Services ............................................. 14
TABLE OF
CONTENTS
MISSION STATEMENT
The mission of the Santa Cruz County Conference
& Visitors Council is to stimulate the economy
by promoting Santa Cruz County as a visitor,
conference and film destination through
marketing programs, including advertising,
promotion and visitor services. The priority is
in attracting high-yield overnight business
during the o -peak periods of the year.
Insta
www.facebook.com/
visitsantacruz
twitter.com/visitsantacruz
www.santacruz.org/blog/
www.youtube.com/user/
SeeSantaCruzCA
instagram.com/visitsantacruz
Santa Cruz County
Conference & Visitors Council
303 Water Street, Suite 100
Santa Cruz, CA 95060
Main Phone: 831.425.1234
FAX: 831.425.1260
www.santacruz.org