S. Martinelli & Company, producers of America’s favorite sparkling apple juice is debuting Sparkling Cans – just in time for fall. These 250ml cans, available in a four-pack feature the same quality as bottled products from the 155-year-old, family owned and operated company, headquartered in Watsonville, in the heart of Santa Cruz County’s agricultural region.

Available in three sparkling flavors: Apple Cranberry, Apple Juice, and Apple Mango, the recyclable and sustainable packaging pays tribute to the company’s Gold Standard of business practices. Martinelli’s purchases apples grown in the fertile Pajaro Valley and other regions of the U.S. Established in 1868, Marinelli’s began producing champagne hard cider using apples from California’s first commercial orchards. Once Prohibition was enacted, the company shifted production to regular apple juice and sparkling apple juice. During this time in history, the company grew exponentially, encouraging Americans to “drink their apple a day.” Today, visitors to the tasting room can view archival photos, vintage machinery, and an historical film shown at the tasting bar where free samples of all types of Martinelli’s juices can be sampled.