The Burning Ember is coming to Pacific Avenue in Santa Cruz! Opening with a Grand Opening on October 30, this new independent romance bookstore is a cozy haven dedicated to romance novels in all their steamy, swoony, magical and heartfelt forms. Step inside to browse stacks of romance, curl up in a cozy reading nook and soak up the warm, candlelit atmosphere designed for slowing down and getting lost in a good story.
More than a bookstore, The Burning Ember is a gathering place for readers and a home for community, connection and local creativity. Whether you’re a lifelong romance reader or rediscovering the joy of books, come explore, meet fellow book lovers and find your next favorite story.