GoodEye Photography

Santa Cruz County CA 95060


For 20+ years we’ve been helping large, medium and small Bay Area businesses with their creative photography needs. Whether you’re a restaurant needing amazing food & drink photos for marketing and advertising, or a medium-sized company that needs the very best creative executive headshots for their team, or a large company that wants to host a “headshot day” for their 500+ employees – we’ve done it all, and can do it for you, too. For our 9-5, you’ll find us traveling all over the Bay Area helping businesses like yours stand out from your competition – whether it’s a corporate event, leadership headshots, or showing off your products / services. Companies that do their research often go with GoodEye because of our stellar reputation and Zero Risk policy – you don’t pay until you’ve seen (and are thrilled with) the results. It’s a win-win, and we like to win! Weekday afternoons/evenings, you’ll find us at the various forests and beaches around Santa Cruz, Capitola, Aptos, Monterey and Carmel – photographing large and small families, intimate elopements / micro-weddings, fun engagements with couples, surprise marriage proposals, senior portraits, and maternity sessions. Weekends are pretty much dedicated to the select full weddings we take on every year, but mostly for our own family time, which is what life is really all about. Right?

Established in 2000.

We’ve moved all around the Bay Area in the last 20 years, but have finally settled down in the Santa Cruz area. Chris Schmauch (the owner) has always been the primary photographer behind GoodEye, but we’re expanding the brand to include others as well as the business grows and prospers. We started out primarily photographing weddings, but we’ve expanded to personal / family portraits and more recently focusing on commercial photography – essentially any kind of photography a small, medium or large business could possibly need.

Meet the Business Owner
Business owner information
Chris S.

Business Owner

I am a husband, a father of three beautiful children, a gentleman farmer, and a creative professional that somehow is able to make a great living doing what I love.

I love technology and art, but I also get along with pretty much everyone – which makes me a rather unusual breed of nerd. People make life interesting, and capturing big and little moments is immensely satisfying.

I keep busy throughout the year photographing at least 240 shoots on an annual basis: there’s everything wedding-related, of course; then there’s a bunch of commercial work for businesses (headshots, corporate events, food/restaurants, architecture), and of course lots of family-related sessions like maternity, families, and even multi-generation gatherings. It’s all immensely satisfying work, and I feel blessed to have found continued success in this creative niche of an industry.

Info Last Updated
  • 10-24-2023