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Places to Stay

Places to Eat

Restaurants

Coffee, Tea + Sweets

Wineries Taps and Tastings

Things to Do

Arts & Culture

Beach Boardwalk

Beachs & Parks

Outdoor & Wildlife

Request Wildlife Guide

View Wildlife Guide Online

Dog-Friendly

Upcoming Events

Plan Your Trip

Contact Us

Getting to Santa Cruz

Request a Travel Guide

View Travel Guide Online

View Map Online

Travel Itineraries

Frequently Asked Questions

Lifestyle

Blog

Destinations

Aptos

Capitola/Soquel

Davenport

Pleasure Point

San Lorenzo Valley

Santa Cruz

Scotts Valley

Watsonville

Monterey Bay

Meetings

Film

Weddings

Press Room

About Santa Cruz County

Santa Cruz History

Relocation

SURF REPORT
LIVE CAMS
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  • Cafécto – Cowboy Coffee

    Cafécto’s inspiration is to provide authentic coffee, juices, teas, pastries, and brunch items highlighting Latin culture with a modern twist. At Cafécto, we want our guests to feel at home by serving a familiar home-style flavor to the modern world.

    Cafécto is a passion project I started in college, but really, it started before that. I was born into a family of restauranteurs and caterers and always knew it would be a part of my lifestyle. I simply decided to combine my love of coffee with hospitality. There is nothing simpler yet more satisfying than enjoying great company with even better coffee.

    Cheers!

    Melissa Begin

    July 21, 2025
  • California Film Commission

    The CFC supports film, television, and commercial productions of all sizes and budgets by providing one-stop support services including location and troubleshooting assistance, permits for filming at state-owned facilities, and access to resources including an extensive digital location library. The CFC also administers the state’s Film & Television Tax Credit Program and serves as the primary liaison between the production community and all levels of government (including local, state, and federal jurisdictions) to facilitate filming in-state.

    Our vast array of tools and resources will help you navigate all sorts of production issues, from work permits to on- set safety. Find links and contact info for relevant government agencies, industry associations, guilds and unions, production directories, entertainment job listings and more. Find useful charts for studio zones weather and college locations to name a few.

    The CFC supports a production-friendly environment to retain/grow production jobs and economic activity statewide. It works in conjunction with just under 60 local film offices/commissions (Regional Film Partners) across California.

    We look forward to helping you make your next project in California a success!

    Melissa Begin

    July 10, 2025
  • City of Santa Cruz / Santa Cruz Police Department

    The Santa Cruz Police Department is dedicated and proud to serve the residents of and visitors to our city. Members of the Department work diligently to meet the unique challenges of public safety in a city that plays host to a large tourist population, special events, and seasonal attractions. With a finite amount of resources, the city is divided into five patrol beats: West, East, Beach, Central, and Downtown. The beats are designed to maximize coverage and provide efficient response to calls for service.

    For film permit information for the City of Santa Cruz, contact the Santa Cruz Police Department.

    Melissa Begin

    July 10, 2025
  • Safari Sign & Graphic Service

    Custom graphics and wraps on vehicles, hand painted and vintage signs and large wall wraps.

    Daryl Zape

    July 10, 2025
  • JT’s Two Doors

    Next door to our Cambodian cuisine restaurant, Jia Tellas and fun Next Door Bar, JTs Two Doors is all about the Bikes, Burgers, and Beers. We are a locally owned Pub-Americana joint with a full bar, desserts, and a knack for mountain biking and good times.

    Melissa Begin

    July 10, 2025
  • JT’s Bar Next Door

    Next to their Cambodian cuisine restaurant, Jia Tellas, Next Door Bar is full of fun and widescreen TV’s to watch any game your looking for! We have 2 Dartboards, TouchTunes Jukebox, a beer pong table, and 3 pool tables outback and the most whiskey options in town!

    Melissa Begin

    July 10, 2025
  • The Beach Market

    On the dock next to the Crow’s Nest.

    We offer wood-fired pizza, sandwiches, salads, soft-serve ice cream, beer, wine and beverages. The dock offers stunning views of the Santa Cruz Harbor and Walton Lighthouse. Our market shop has a unique selection of fine gifts, including beach supplies, toys, home decor, bath and body products, jewelry, and Crow’s Nest apparel.

    Melissa Begin

    July 10, 2025
  • Opal Spa & Boutique

    Our mini elegant and beautiful spa offering skincare, massage, waxing, and spa packages services, clothing and gift boutique. Our goal to provide high quality services and products in a peaceful relaxing oasis. A place for you to relax, revive and renew.

    Melissa Begin

    July 10, 2025
  • Mad Yolks – Pleasure Point

    Mad Yolks offers a menu that’s all about fresh, healthy, and delicious breakfast options. We take pride in using locally sourced and organic ingredients to craft our signature egg sandwiches and other bites. Our refreshing drinks and matcha perfectly complement every meal, making sure you’re fueled with quality and care. Whether you’re stopping by for a quick, nourishing start to your day or enjoying brunch with friends, Mad Yolks is your go-to for fresh flavors and feel-good food.

    Melissa Begin

    July 10, 2025
  • Dahlias & Details – Flower Shop

    After 4 years of designing wedding florals and styling events, we’re putting down roots and opening a flower shop.

    Dahlias & Details retail space will be where you can buy local grown flowers, pick up flower orders and browse our rental items in person.

    It will be part flower shop, part showroom and lots of Dahlias & Details.

    Melissa Begin

    July 9, 2025
  • La Michoacana Plus Ice Cream & Pizza

    Enjoy the best pizza in Watsonville like the locals do. Watsonville residents have made La Michoacana Plus Ice Cream & Pizza one of the most popular pizzerias in the area. Maybe it will become a favorite of yours, too!

    Some of the top dishes in Watsonville are served at local pizzerias. Expand your horizons with delicious options like sandwiches, salads, calzones, and more. Add to your meal with chicken wings. It’s a good way to sample everything La Michoacana Plus Ice Cream & Pizza has to offer.

    Partnered with Slice since 2022, this restaurant has been a staple of the community for years. Try the food and see why they’ve remained popular with locals. Take home your pizza with curbside pickup. It’s never been easier to grab a pizza whenever you feel the urge. You can make your meal easier on your wallet with deals from La Michoacana Plus Ice Cream & Pizza. Try something delicious at an affordable price!

    Melissa Begin

    July 9, 2025
  • The Mediterranean Sports Bar – “The Med”

    The Mediterranean Bar is Aptos’ premier neighborhood sports bar and lounge with a pool table, darts and a jukebox. Come join us for amazing drinks, great conversations and good times!

    Melissa Begin

    July 9, 2025
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Visit Santa Cruz County is a private, non-profit corporation, serving as the official visitor marketing entity for Santa Cruz County. Visit Santa Cruz County works to enhance tourism, the visitor experience, and the area economy by positioning and promoting Santa Cruz County as a year-around visitor, conference and film destination.

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Santa Cruz, CA 95060
800.833.3494 or  831.425.1234

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Tuesday: 11:00 a.m. – 3:00 p.m.

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