PRESS ROOM

July 20, 2020

VISIT SANTA CRUZ COUNTY LAUNCHES SAFETY PLEDGE CAMPAIGN FOR LOCALS AND VISITORS

SANTA CRUZ COUNTY, CALIFORNIA — In an effort to promote safety and support local businesses as they reopen Visit Santa Cruz County (VSCC) has launched The Safety Pledge Campaign, a positive approach that urges residents and visitors to be courteous, respectful, and caring of those around them – and that by social distancing and wearing a mask – among other best practices – they are protecting others and themselves. The Safety Pledge goes beyond stating the rules and appeals for a spirit of goodwill toward others.

April 8, 2020

VISIT SANTA CRUZ COUNTY LAUNCHES LBGTQ+ INITIATIVE

SANTA CRUZ COUNTY, CALIFORNIA — In January, Visit Santa Cruz County (VSCC) released key findings from a survey of LBGTQ+ travelers about Santa Cruz County. The top-line survey results were shared during an LBGTQ+ Hospitality Forum and Training Seminar at The Hotel Paradox in Santa Cruz.

March 12, 2020

What’s New For Summer 2020 in Santa Cruz County, California

SANTA CRUZ COUNTY, CALIFORNIA — This summer, there’s no shortage of new things to see and do in California’s quintessential beach town. In Santa Cruz, a nod to surfing history, a new place to grind, a diminutive museum, a resort renovation and more are all on tap for summer 2020.

September 27, 2018

“LET’S CRUZ” INTO FALL IN SANTA CRUZ COUNTY

Visitors welcome to partake in fall events with locals “in-the-know”

SANTA CRUZ COUNTY, CA – The fall season is the best-kept secret among locals. Although barbecue grills and bathing suits have been put into storage until next season, summer continues for visitors in-the-know. Citing fewer crowds, amazing hotel deals and some of the year’s best weather, the autumn months are packed full of things to do for locals and visitors. And this fall, Visit Santa Cruz County encourages visitors to take a peek at the fall festivals that are lined up this season:

July 10, 2018

VISIT SANTA CRUZ COUNTY ANNOUNCES FOURTH EDITION OF FREE WILDLIFE WATCHING GUIDE

SANTA CRUZ COUNTY, CA– There are approximately 400 migratory and permanent bird species found throughout Santa Cruz County, and thousands of monarch butterflies, whales, and elephant seals which call the area home on a seasonal basis. Now, avid wildlife viewers have an easy-to-use resource, thanks to Visit Santa Cruz County’s revised and updated Wildlife Watching Guide.

January 18, 2017

SANTA CRUZ COUNTY FEATURED IN VISIT CALIFORNIA’S “LIVING THE DREAM” COMMERCIAL

SANTA CRUZ COUNTY, CA – This month, two prime locations in Santa Cruz County are featured as the backdrops for Visit California’s newest consumer branding commercial. Scenes for Living the Dream – the next incarnation of the state’s “Dream Big” campaign series – shows Davenport Beach and Henry Cowell Redwoods State Park. The Santa Cruz County Film Commission, a department within Visit Santa Cruz County, assisted with the planning and worked with a location scout and Visit California’s agency of record Mering Carson, to identify the locations and logistics for the production, the filming of which took place last fall. Visit California is the state’s official tourism organization.

January 10, 2017

FOR RELEASE: VISIT SANTA CRUZ COUNTY ANNOUNCES 2017 OFFICIAL TRAVELER’S GUIDE

SANTA CRUZ COUNTY, CA- Visit Santa Cruz County (VSCC) announces the publication of the 2017 Official Santa Cruz County Traveler’s Guide. The annual publication features stories, enhanced area maps, and dining and lodging listings highlighting the amenities offered by various restaurants, hotels, bed and breakfast inns, vacation rentals, campgrounds and other property choices. A free copy of the guide can be ordered online at www.visitsantacruz.org, by calling 800.833.3494 or by stopping by the year-around visitor center at 303 Water Street in Santa Cruz.

November 23, 2016

WILDLIFE WATCHING SEASON KICKS OFF WITH SANTA CRUZ COUNTY HOTEL SPECIALS IN SECOND ANNUAL WINTER PROMOTION

SANTA CRUZ COUNTY, CA – The winter season marks the start of the wildlife watching season on the California coast. Citing fewer crowds, amazing hotel deals and some of the most spectacular natural activity in Santa Cruz County, the winter months bring with them opportunities to see wildlife come alive. From the majestic migration of whales, wintering monarch butterflies, guided tours of an elephant seal breeding ground, and seasonal activity of a variety of birds, there is plenty to see this December and January for enthusiastic nature lovers. Now it’s easier than ever to plan a winter wildlife watching getaway in Santa Cruz County.

November 9, 2016

VISIT SANTA CRUZ COUNTY DEBUTS NEW RESPONSIVE WEBSITE DESIGN

SANTA CRUZ COUNTY, CA – Visit Santa Cruz County (VSCC) has launched a new website, redesigning its online content at www.visitsantacruz.org to reflect an evolving Let’s Cruz brand while enhancing the visitor experience online. The new design enables visitors to the site to have information easily accessible via mobile devices, like smartphones or tablets, as website visitors are increasingly using mobile platforms to plan their travel. Responsive websites enable pages to automatically adjust in size according to the device’s screen size and orientation; switching between these options as needed. VSCC’s website currently hosts approximately 900,000 visitors annually.

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