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Travel BLOG
January 09, 2017

Chef Jessica Yarr Chats Food, Redwoods, and Motherhood

All Photo by Garrick Ramirez

With a welcoming vibe, stylish space, and sincere commitment to local ingredients, Assembly represents the best of our contemporary food scene. So when they recently sought out a new chef, they found a perfect match in Jessica Yarr. The 32-year-old Santa Cruz native embodies the farm-to-table credo, and has delighted diners at noteworthy restaurants around town. We recently caught up with Jessica to ask what local spots she recommends to visitors, how she manages being a working parent to three young children, and what fun things she has planned for Assembly.

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January 06, 2017

Celebrate 30 Years of the Screaming Hand!

All Photos by Garrick Ramirez

If there was ever a time to celebrate a severed, screaming hand, this past Halloween-themed month of October seemed like the right one. The blue Screaming Hand, that indelible icon of skateboarding culture, celebrated its 30th birthday with creation of an eye-popping exhibition at the Santa Cruz Museum of History & Art (MAH). Created in 1985 by Santa Cruz graphics artist Jim Phillips, the howling appendage—which has been emblazoned on t-shirts, skateboards, and stickers all over the world—is honored with a fitting tribute to its influential legacy.

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December 30, 2016

Fan Choice: Best of the Best 2016

Photo by @philiplima

2016 is wrapping up and we’re taking a look back to see what our fans loved most on our Facebook and Instagram feeds. Sure, we figured beach photos were a hit (and they were), but we wanted to see what else our fans loved about Santa Cruz County. Take a look below for some of the Best of the Best of 2016 based on fan likes, comments, and shares. Enjoy this gorgeous gallery and rest assured that we will keep providing more of this wildly beautiful, adventurous, and inspiring Santa Cruz content for 2017!  

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December 28, 2016

Happy New Year! Now Take a Hike

Photo by @eressler

If you want to start the New Year off on the right foot, then lace up your hiking boots and hit the trails at some of Santa Cruz County’s best state parks. On January 1st, state parks across the country are offering free guided hikes to encourage folks to get outdoors and learn about the local flora and fauna right in their own backyard (or perhaps someone else’s backyard if you’re still on vacation). We’ve rounded up a few of our favorites that are sure to send you into 2017 feeling healthy, happy, and ready for the next adventure.

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December 27, 2016

Visit Our Happy Place: Venus Spirits

Venus Spirits interiors by stripe design
Photo courtesy of Garrick Ramirez

Santa Cruz is a renowned destination for wine and craft beer but, recently, it’s also begun attracting the attention cocktail and spirits fans thanks to a small-batch distillery producing a game-changing gin and the only “tequila” produced in California. Opened just two years, Venus Spirits is racking up awards for its delicious, organic spirits that have started popping up in some of the best restaurants and bars along the California coast. To truly appreciate the cool things happening under their label, you need to visit their stylish Westside tasting room and discover one of Santa Cruz’s best kept secrets.

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