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Travel BLOG
January 09, 2017

Chef Jessica Yarr Chats Food, Redwoods, and Motherhood

All Photo by Garrick Ramirez

With a welcoming vibe, stylish space, and sincere commitment to local ingredients, Assembly represents the best of our contemporary food scene. So when they recently sought out a new chef, they found a perfect match in Jessica Yarr. The 32-year-old Santa Cruz native embodies the farm-to-table credo, and has delighted diners at noteworthy restaurants around town. We recently caught up with Jessica to ask what local spots she recommends to visitors, how she manages being a working parent to three young children, and what fun things she has planned for Assembly.

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January 06, 2017

Celebrate 30 Years of the Screaming Hand!

All Photos by Garrick Ramirez

If there was ever a time to celebrate a severed, screaming hand, this past Halloween-themed month of October seemed like the right one. The blue Screaming Hand, that indelible icon of skateboarding culture, celebrated its 30th birthday with creation of an eye-popping exhibition at the Santa Cruz Museum of History & Art (MAH). Created in 1985 by Santa Cruz graphics artist Jim Phillips, the howling appendage—which has been emblazoned on t-shirts, skateboards, and stickers all over the world—is honored with a fitting tribute to its influential legacy.

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December 27, 2016

Visit Our Happy Place: Venus Spirits

Venus Spirits interiors by stripe design
Photo courtesy of Garrick Ramirez

Santa Cruz is a renowned destination for wine and craft beer but, recently, it’s also begun attracting the attention cocktail and spirits fans thanks to a small-batch distillery producing a game-changing gin and the only “tequila” produced in California. Opened just two years, Venus Spirits is racking up awards for its delicious, organic spirits that have started popping up in some of the best restaurants and bars along the California coast. To truly appreciate the cool things happening under their label, you need to visit their stylish Westside tasting room and discover one of Santa Cruz’s best kept secrets.

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December 15, 2016

Get Rollin' with Santa Cruz's Hip Mobile Businesses

Photo by Garrick Ramirez

Some creative Santa Cruz businesses are ditching their addresses for four wheels and a Twitter account. With clever ideas and sleek renovated vehicles, mobile companies are taking the party to Santa Cruz’s parks, beaches, and breweries. From food trucks to trailer bars, we’ve listed some of our favorite on-the-go ventures to get you rolling.

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December 09, 2016

Your Off-Season (& Rainy Day) Guide to the Boardwalk

Photo by Garrick Ramirez

With a sunny beachfront locale, open-air thrill rides, and an endless parade of frozen treats, the Santa Cruz Beach Boardwalk is the very definition of summer. But that doesn’t mean the fun ends with the first bell of the school year. The Boardwalk is open year-round, and quieter months mean more deals and less crowds. Don’t stash those My Boardwalk cards just yet. Below, you’ll see why the off-season—and even a rainy day—is a great time to enjoy the Boardwalk.

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